Responsible Consumption

Changes towards a fair global community around fashion are not only the responsibility of politicians and business owners. The help of every individual is required! Your purchasing decisions can also make a statement against the exploitation of people and nature.



Reduce

  • 1

    Rethink

    Consider whether you really need the garment.

  • 2

    Refuse

    Resist the urge to always buy everything straight away. Perhaps you can borrow the item you need from a friend, or share or swap things with others.

  • 3

    Reduce

    When buying clothing, pay attention to where and how it was produced (e.g. by keeping an eye out for particular fair trade seals for textile production or sustainable fashion labels).

  • 4

    Reuse

    Continue wearing your clothing for as long as possible.

  • 5

    Repair

    Repair your clothing and take good care of it, so that you can wear it for as long as possible.

  • 6

    Recycle

    Avoid waste. Pass old garments on or make new things from them.

  • 7

    Code of Conduct

    Get active—sign our code of conduct.

    Download Code of Conduct
  • 8

    Share

    Tell friends and acquaintances about it.

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